Optimizing Your Success Starts now

Welcome to asset. Glad you are here.

Who We Are

Our small-and-mighty team has more than 60 years of combined experience. We ventured beyond corporate Fortune 50 and agency environments to be an asset to individuals and businesses of all sizes.

Tracy is an innovative, versatile, results-oriented leader with a wealth of experience across marketing, finance, and organizational strategy. Her journey in B2B and B2C realms spans product and services industries, where she has excelled in various roles - alliance negotiation, product management, and channel development.

Her business acumen goes beyond numbers. She identifies growth opportunities and uses financial insights to make informed decisions, optimize resource allocation, and drive profitability.

As a seasoned leader, Tracy fosters collaboration, inspires teams, and champions cultures of excellence. Her passion lies in nurturing talent. She has a proven track record of elevating teams to their next level of performance.

Tracy seamlessly bridges the gap between business needs and strategic solutions. Her commitment to excellence drives her every move.

A go-to leader for strategic thought leadership and project plans that drive sustainable revenue, Kim has 30+ years of B2B and B2C experience working with small businesses through Fortune 50. She offers extensive experience from the business and agency side.

• Business strategy and research
• Marketing and communications, copywriting, presentations
• Segment and product management

Industry-related experience includes transportation, retail, restaurant, non-profit, and gaming.

Kim embodies the spirit of a servant leader. Her focus is on empowering others, fostering collaboration, and achieving collective success. She actively listens, mentors, and supports her team.

contact

901.290.8582

info@assetsmartmarketing.com